Just occasionally, in this wonderful industry of ours where we are surrounded by beauty, you see a collection that simply takes your breath away – gowns that are so special, so individual, so dramatically different that they confirm the magic of fine design.

Sold now across Europe, in the USA and the Middle East at the very best bridalwear retailers, Woná – it means 'she' – and its sister brand Eva Lendel, which can be found also in the UK and Australia, have made their mark, and stand on their own platform of design excellence.

Within this impressive portfolio is Woná Concept itself, which includes 80 sensational pieces in its top-of-the-market Couture, White and Atelier collections, where luxurious beaded lace, satin and pleated tulles feature, and the selection of detachables is glorious. Unsurprisingly, it is the Woná Concept offering that captures attention of those in the spotlight – it was the choice of Princess of Bavaria Sophie Evekink for her wedding, and German influencer and blogger Leonie Hanne at the Venice Film Festival.  

In the middle market Eva Lendel range, there are 60 designs, 40 of which comes under the Less in More heading, with mikado, satin, lace, and Italian organza the choice of the hugely talented seven-strong design team. Reimagining elegance and minimalism, the Eva Lendel collection presents some totally unexpected twists: well-known classics enriched with bold sparkles, large voluminous flowers, and elegant detachable elements.

Being the true hub of bridal with Messe Essen hosting the longest running bridal fashion event in Germany, retailers from all over the world join European Bridal Week for exciting three days of discovering inspiration and embracing difference.