In 1949, a young man named William Krisel finished a degree in architecture at the University of Southern California and a few years later was ready to practice. He was especially interested in designing homes and was eager to try out some new ideas. William, shown here on the left, formed a partnership with his friend Dan Palmer, on the right, but the two had trouble finding work.
The father of another friend, Bob Alexander, owned Alexander Construction, a company that built homes for veterans with young families who were pouring into the San Fernando Valley, in the northern part of LA. At that time, real estate companies were building mostly one-off ranch homes that William contemptuously called “dingbats.”
Bob, William, and Dan approached Bob’s father with a proposition: Instead of designing and building homes one at a time, why not do it in groups? Bob’s father agreed. As an experiment, he let them build a “tract,” and William got to try out and refine his idea.
|