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Happy November, MyFBAPrep Sellers!


We hope you had a spooky Halloween! 👻 Now that we're diving head first into the holiday season, let's talk about how to keep your top performing team members, optimize your product listings, and how to protect your brand.

P.S. Black Friday and Cyber Monday are just around the corner! Don't miss our quick video checklist below to make sure you're prepared. 
 

Transparency Barcodes: What They Are And How To Use Them To Protect Your Brand


In a bid to eradicate fake goods on the platform, Amazon launched the Transparency Program. One of its most notable features is the Transparency Barcode.

Like many, you may be wondering what it is and how the barcodes work. And, more importantly, where can you get your hands on some?

 
How do Transparency Barcodes work?
3 Simple Strategies For Show Stopping eCommerce Product Listings

3 Simple Strategies For Show Stopping eCommerce Product Listings


Product listings are one of the few areas in your eCommerce funnel that all potential customers will see before spending and play a massive role in influencing what consumers purchase.

Let's talk about why investing in product listings is always time and money well spent. We’ll also explore what goes into a fantastic product listing and some tips to help you craft winning listings of your own.

 
Optimize my listings
6 Unique Strategies to Retain Top Talent in eCommerce

6 Unique Strategies to Retain Top Talent in eCommerce


Every business is trying to find that competitive edge that will help them crush the competition, scale, and become more profitable. Let's explore 6 unique strategies to retain top talent in eCommerce, helping your business to hire better and keep the good ones for longer.
 
How to retain good hires

BFCM Checklist: How to Get Ready for Black Friday and Cyber Monday in 2022

Watch Now

eCommerce News You Need To Know About

 

 

Online US home goods sales grow 10.1% in 2021 (Digital Commerce 360)

A close look revealed that shoppers spent less time performing do-it-yourself projects and focused more on upgrading home goods.


Big bargains will dominate the holiday season, but shoppers may not be sold (CNBC)

The abundance of deals is a sharp departure from a year ago. Last holiday season, shoppers started buying gifts early to avoid out-of-stocks and shipping delays. This year, though, shoppers are reluctant to spend as they pay more for food, housing, health care and other items as inflation hovers around a four-decade high.


Accel backs startup offering ‘Amazon-grade’ commerce engine to online sellers around the world (TechCrunch)

Accel has backed a startup named Mason based in India and the U.S. that has built a commerce engine for sellers around the world to help them sell products online without paying the exorbitant “Amazon tax.” It offers a no-code, plug-and-play solution to let sellers offer products online without requiring a large engineering team.

 

Temu Is Most-Downloaded Shopping App in the US (Marketplace Pulse)

Temu was ranked the No. 1 shopping app on the iPhone app store on Monday, October 17th. Ahead of Amazon, Shein, and Walmart. It has been in the top 10 on iPhone and Android app stores for over a week!



Walmart enhances digital shopping ahead of holidays (Retail Dive)

Walmart will now have a virtual queue allowing customers to continue browsing while they wait in line for high-demand products. The retailer is also expanding its augmented reality “View in Your Home” feature to include over 200 TVs on its iOS app! Walmart has also added a green tag to mark products on sale throughout the site as well as a “buy now” button to most products for a faster purchase.

Until next time,
Sabra Mwaura
Marketing Manager




 
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