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DESTINATIONS | INSPIRATION | INTEL | PLAN YOUR TRIP

Woo-Hoo for Woo-Woo

These 12 destinations across America will blow your mind. And definitely call the spirits.

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HOTEL SPOTLIGHT


A New, More Colorful Aura in Salem, Massachusetts

Salem could use a new storytelling angle. The coastal city just north of Boston has picturesque architecture, a lively downtown with lots of independent local businesses, access to a great culture and arts, maritime charm, and over-the-top fall foliage. Even though the witch trials centuries ago led to passing the first laws making it impossible to bring a witch case to court ever again (a century before most European continental countries did the same), the city has been ingrained in the American psyche as a gathering place for the metaphysically curious. It's one of the most popular Halloween destinations in the country, with hundreds of thousands of visitors coming through each season to conjure spirits, book tarot readings, and buy witchcraft supplies. Even the local tourism board has leaned into this regrettable past, as noted by the witch hat in the logo and cringe-y tagline "Still making history."

Salem is a place with a complex history, one where visitors can appreciate how far we've come and how much farther we have to go.

Lark Hotels has been carving out boutique hotels in iconic coastal destinations across New England with a sweet spot between nostalgia and creature comforts. For The Hotel Salem, Lark only went so far back as to take the bones of a downtown department store and breath new life into them. A nod to the area's retail history, midcentury details serve as a jumping off point for the decor — '50s and '60s furnishings punctuated with bright pops of color and funky patterns. A lively rooftop bar offers cityscape views and the luncheonette downstairs offers American classics for breakfast and lunch. It's a nod to the old-school, updated.

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FEELING LUCKY?


Win an Epic Nature Getaway 

No magic tricks here, this is a real-deal, dream-come-true chance to win an exclusive trip to Vermejo, A Ted Turner Reserve. The New Mexico jewel sits on 550,000 picturesque acres brimming with wildlife, lakes, snowcapped alpine tundra. And that's just what awaits outside your historic and elegant mansion accommodations.)

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IN THE SPIRIT


A Vision Quest for the Soul

Yeah. This won’t be any kind of typical “spa treatment.”

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Día de Muertos, a Carpe Diem Kind of Holiday

Mexican culture teaches us not to shy away from death, but to embrace the inevitability of the end. The holiday is a chance to focus on a life well lived. I don’t mean we don’t mourn, but we take a humorous, celebratory approach. We cheat Death every day that we are alive.

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How to Build a Day of the Dead Altar

It's festive, it's colorful, and it involves candy. Anyone can build a traditional Mexican altar. Here's how.

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