50^th Anniversary for the Korvette’s WGSH Christmas Sale!
 
On November 8th, 1972, MEGO debuted the World's Greatest Super-Hero action figures at EJ Korvettes - a NY based retailer with over 50 stores - ahead of the New York Toy Fair in February.  Marty wanted to see what the kid's reaction to the brightly colored boxes and figures for Superman, Batman, Robin, and Aquaman. 
 
What he saw was that the kids were buying up Batman, Robin, and Aquaman, but Superman was not selling.  Marty asked a boy why he didn't want Superman and the kid said "that's Bizarro Superman - he's a bad guy! The S is backwards - that's Bizarro!"  Marty looked at the figure and realized the emblem was printed backwards - a detail that most adults wouldn’t notice, but a child familiar with the characters would.   
The error was quickly corrected and when the full production line shipped out in the spring, Superman and the others sold quickly!   
 
In celebration of that special day when the MEGO World's Greatest Super-Hero action figures first hit store shelves, - Ben Holcomb, author of “World’s Greatest Toys” has supplied us with an image of the actual Korvettes Counter Display Unit box filled with original boxed MEGO figures.
Let’s all celebrate the 50^th Anniversary of the Mego World’s Greatest Super-Hero action figures debut!  The 50^th Anniversary Mego World’s Greatest Super-Hero action figures will be available starting this holiday season!  #MakeMineMego

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Some fantastic Solid Boxed original WGSH figures up on the block.

 

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