Since the pandemic started in 2020, there has been a lot of uncertainty about how to keep our communities safe. Now that we are a couple of years wiser, we wanted to share some updates about how to keep your business safer this upcoming year.

Small Business Saturday is November 26th, 2022. It's the perfect day to kick-off your holiday promotion campaign, just in time for the shopping rush! Studies have increasingly shown that consumers are interested in purchasing environmentally friendly products and want to support Green Businesses. We recommend that you develop a social media plan NOW to boost your visibility, before you get too busy with holiday shoppers.  

We've put together some social media templates in Canva for you to use for Small Business Saturday, and a Shop Green campaign you can use throughout the holiday season. Canva is free and easy to use, but if you need a little help getting started, check out their Getting Started with Canva tutorials.

In our last newsletter, we asked you all to do a social media post about why it was important for you to get certified as a Green Business, and to tag us in the post for a chance to win a box of AlterEco chocolate truffles. We had lots of entries and picked 5 winners:

• The Might Bin  in San Diego
• Sespe Creek Collective in Ojai
• JN Outreach Foundation in San Francisco
• Sunshine Gardens Apartments in Mountain View
• Alacritous Solutions in San Diego