We might think of pond maintenance marketing maybe once or even a few times a year. Yearly contracts and spring maintenance are key, but you should be promoting maintenance all year long! With pictures, videos, tips, everything. As soon as a project is complete, the client should get a maintenance contract too.
When to increase pond maintenance pricing? My podcast guest, Barbi Holdeman, and I talk about this in this week's podcast. Our companies are both increasing our maintenance pricing this year. Listen in to hear how much we are increasing and why.