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It has had an excellent and enjoyable run but the Co-op Digital newsletter ends next month. We’re going to wrap up with 3 newsletters considering questions about membership, shops, and the material world. 

Thank you all for reading and sending ideas. The Co-op story continues on the brilliant Co-op Digital blog. Rod will be writing about climate change and carbon transformation at Holdfast and about money at Checksies. See you there?

Could membership be much more radical?

Local stores offer a convenient geographic proximity - they’re just round the corner.

Could they offer a second kind of proximity, and be a critical part of communities? Could they help communities thrive with services, support, infrastructure as well as just the shop and the local causes bits?

Can a shop turn into a true member organisation? Can it help repair and maintain community? 

These questions matter because the world is changing ever faster, and everything (products, services, institutions, infrastructure, jobs, cities etc) will need looking after, improving or remaking.

 

2030

“Can you fix it? Because this bike and I have been through a lot.” says Reenie at the bike shop. 

Jim, behind the counter, nods. “Your battery has done a lot of kilometres and it is very tired now. I can swap it out for a new one for 499 which is the battery and the labour. Or I can sign you up for this Gobattery service which is a new battery every year for 199 annually and the labour’s free.”

“Which would you do?”, asks Reenie.

“Um, probably not Gobattery”, Jim murmurs quietly. 

“OK. What happens to the old battery?”

“And your old battery will go have a relaxing retirement doing grid backup for a shopping centre or somewhere like that.” Then more brightly, Jim adds: “We’re a member of The Co-op, are you? I can add you in the app, it only costs 20. You get discounts in shops, vote on decisions, and help each other out. I can give you a 50 discount right now, so the card will cost you nothing. But it’s like you’re part of” - Jim’s hands wheeling - “you know, a… Thing.”

“Yeah OK, sounds interesting? Thanks.”

Jim taps at the terminal and there’s a quick transactional handshake of lights and bings. An app downloads to Reenie’s mobile, which briefly pops a green tick saying that the app is properly signed and isn’t hoovering up too much personal data. Reenie opens the app - it has already onboarded her - which says both of their Co-op memberships have earned 200 points for the transaction, and a green leaf grows on the screen: a small but positive update to the carbon budgets of Reenie, of Jim, and of the Co-op itself.

“Nice. It all adds up, you’ll see”, says Jim.

Several weeks later, and late in the evening, Reenie’s Co-op app bleeps out a red alert. A fellow member needs help: their premises is flooding. Reenie shrugs, grabs a coat and heads for the bike. The map takes her back to the bike shop. 

Before she can make a joke about the emergency services arriving, Jim shouts: “The river burst its banks! Move things up, or put sandbags here, please?”. 

And Reenie and a couple of others get to work, placing sandbags, lifting everything onto higher shelves, bailing water out of the shop. The culvert is cleared and the flood water starts to recede. It takes two hours. The bottom layer of the shop is now a landscape of grey mud over unidentifiable product shapes. The same mud that coats them.

Jim says: “Thank you so much. This stuff needs to dry out but some of it’ll be ok. Hey, take anything you want too, seriously, thanks. And I’ll update the app and send you points tomorrow.”

“OK cool. But it’s not about the points.”

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