Tools & Tips for Agency Success #98 - The Thought Experiments Edition

A weekly medley of tools, tips, and items of interest to help grow your agency

Issue #98 - 12/6/22
The Thought Experiments Edition

“Negative results are just what I want. They’re just as valuable to me as positive results. I can never find the thing that does the job best until I find the ones that don’t.”
- Thomas A. Edison

Hey there,

When running an agency, there are times when you're stuck in that proverbial bubble of attending conference calls on a daily basis, dealing with onslaught of email, keeping tabs on the competition, and trying to stay ahead of the curve.

Conducting thought experiments that take you out of the weeds is a methodology you can use to escape this clutter and gain insight into your overall business and industry.

Last week's newsletter had a 32.9% open rate. The most clicked link was How To Start A Project: Complete Guide To Project Initiation.

How to Use Thought Experiments to De-Risk Your Startup
When building an agency, taking a step back and considering the broader picture can be challenging because there are constantly so many fires to put out or opportunities to seize. Conducting thought experiments that give you insight into your firm is one method that can help you escape the bubble of constantly being in the weeds.

7 Thought Experiments To Expand Your Mind And Business
Compared to the power of your free mind, copying the purported competition, imitating others in your industry, or watching documentaries are all insignificant.

Thought Experiment: How Einstein Solved Difficult Problems - Farnam Street
Thought experiments force us to address problems we find challenging to answer, which causes us out of our comfort zone.

Thought Experiments - The Decision Lab
When you formulate a challenging hypothetical query that doesn't have a clear solution, you might have discovered a thought experiment.

How To Perform Thought Experiments To Grow Your Business
Mentally analyzing problems utilizing various techniques to come up with solutions and answers applies to daily life and business.

New Bundle - Agency Essentials

Get your agency business moving in the right direction with these seven essential documents.

Whether you are just getting started or are a multi-year agency veteran, it is always good to renew and refresh your business processes.

These seven essential documents will help you quickly move the needle in your agency business.

New Business Questionnaire
Client Intake Questionnaire
Project Kickoff Deck
Agency Positioning Worksheet
Project Profitability Calculator
Comprehensive Interview Guide
Scope Management Toolkit

Get it now

Thanks for reading,

Chuck & Peter

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Tools and Tips for Creative & Digital Agencies is a weekly email from Barrel about things that we find useful for digital agencies. If you’ve enjoyed this edition, please consider forwarding it to a friend. If you’re reading it for the first time, consider subscribing (it’s free!).

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