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December 8, 2022
  RETAILER RESOURCES  

Buying Into Buying Groups

Through cooperative organizations, independent retailers can access discounts and marketing tools, while networking with furniture and mattress sellers across the country. Learn more about why retailers value groups such as BrandSource, Furniture First and Nationwide Marketing.
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  HOLIDAY SALES  

Black Friday Not a Bright Spot for Bedding

Mattress manufacturers offered plenty of promotions for the Black Friday selling period, but sales were mixed and weaker than furniture sales during the same time frame, according to a new survey.
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  ISPA SUSTAINABILITY CONFERENCE  

Being Green Is a Superpower

Mattman (aka Andrew Schlesser) was among attendees at the recent ISPA Sustainability Conference. He explains what he learned that he can take back to the Sweet Dreams Mattress store he manages.
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  BEDDING BRIEFS  

Wright Has New Name, New Website

Wright Creative Branding & Labels (formerly Wright Global Graphics) has refreshed its website with a new URL, WrightLabels.com, to enhance the user experience and better demonstrate its capabilities as a brand builder and label manufacturer.
FULL SCOOP

Mattress Firm Aids Veterans

In honor of Veterans Day in November and working with nonprofit organization Helping a Hero, retail chain Mattress Firm donated Tempur-Pedic mattresses to military service members in three cities.
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SPONSORED: RETAIL TIPS FROM THERAPEDIC
"Inside Track With Gerry Borreggine" - A BIG Merchandising Mistake & How to Avoid It
Merchandising can derail your sales and business if you’re committing this big mistake. Gerry Borreggine gives you the Inside Track on a very common mistake or pitfall for retailers when it comes to merchandising – and how to avoid it.
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  MARKETING TIP  

Setting Your Style

To maintain a consistent brand identity, especially on quick-moving social media, it is helpful to have a style guide your entire marketing team can follow. We give you some tips for creating one.
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  "INSIDE THE MIND OF TODAY'S MATTRESS   SHOPPER"  

Mark Hobson Dishes on the Importance of Sleep Accessories

Industry consultant Mark Hobson, a former member of the Better Sleep Council, offers his take on BSC research that reveals the most-purchased sleep accessories, discusses the challenges of mattress retailers selling sheets and comments on some consumers’ plans to hang on to their pillows for years.
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