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Welcome to 2022's End of Year Newsletter, bringing you a final update for this year. We'll share the year's statistics, as well as our latest updates and new projects. Make yourself a cup of tea, relax, and we hope you enjoy this deeper look into Study Buddhism's year.

Dr. Berzin's End of Year Message

We have come to the end of a very challenging year, one that has been filled with war and climate disasters, a refugee crisis, disrupted global supply chains, inflation and let’s not forget Covid. These challenges have presented us with a great opportunity to apply what we have learned from our study of Buddhism to our daily lives. More and more we come to realize that His Holiness the Dalai Lama’s repeated message of the oneness of humanity is the key to our survival. If we are to remain mindful of one teaching, this is the one.
 
We are all one in the sense that we are all interdependent, with everyone equally wanting to be happy and equally not wanting to be unhappy. In addition, we are all dependent on each other to achieve these goals. But how to achieve them? Our welfare and our difficulties both arise dependently on millions of factors, never just from one source alone. Whatever happens in the world, in one way or another, affects us all. We are all in this together and so any strategy we adopt needs to encompass everyone in its scope.
 
The realization of the oneness of humanity leads naturally to the development of universal compassion. Developing universal compassion is the key to finding realistic strategies for dealing with these universal problems. The important point is that for ourselves to be free of all of these problems requires that everyone else be free of them too. That means we need to equally include in the scope of our compassion those who make war and the victims of war, those who fight voluntarily and those who are forced to fight against their will, those who have had to flee their homes and those who have provided them with a haven, those who pollute the planet and those who suffer illnesses from this pollution, and even those who spread disinformation and those who believe it. The list goes on and on until we fill the entire world with our compassion. 
 
Understanding and accepting the reality of the situation and extending our compassion universally provides us with the inner strength and courage to face these global challenges. I often think about our Study Buddhism web developer, who lives in Ukraine, sometimes with no electricity, water or heat. I recently wrote him how much I admire his courage to deal with the difficulties he’s facing. His reply was, “We have no choice!” 
 
Remember, none of us is facing the challenges of our times alone. We are each a small part of the entirety of humanity, and we all are equally living through our times. As the saying goes, “There is strength in numbers.” By helping each other, with understanding and compassion, we will surely bring about a better world.  

On this note, let me wish you a safe and healthy holiday season. I hope that the new year brings with it newfound hope and strength in your Dharma practice.
 
Best wishes,

 
Dr. Berzin
Founder and author, Study Buddhism

Dr. Alexander Berzin

What's Coming?

As a subscriber to the Study Buddhism newsletter, you might have noticed that we are sending out mail more frequently. As we are continually adding new material to the website, the twice-a-month emails will highlight new and interesting articles and videos. Make sure to send our subscription link to your family and friends!

In early 2023, we will launch two new projects: machine generated audio versions of our articles and recommended reading lists. Since spring 2022, we've been perfecting audio articles using the latest in AI technology. Initially, you'll see audio clips in the What Is and How To sections, and then over the months, you'll find the possibility of listening to our articles popping up across the website. Next up, we've asked Dr. Berzin to create recommended reading lists, covering almost the entire range of Buddhist philosophy, religion, and science. The reading lists will be available to members only, but fear not - it's completely free and only takes a minute to create a Study Buddhism member account: sign up here.

We will send out dedicated newsletters when these two projects are launched, so watch this space!

2022 in Focus

Over 2022, we have had more than 1,100,000 unique users of the website, which is up 10% compared to 2021. These visitors have read over 2.5 million articles in our 32 languages. 27.5% of users read our content in English, while 72.5% of readers absorbed our content in our 31 other languages.

English is our top language, followed by Russian, Spanish, German, Portuguese, Tibetan, Chinese, Italian, French, Mongolian, and Indonesian. Our readers are based all across the globe - check out the following map to see our top ten countries:
 


Over the course of the year, we have added more than 1,000 new articles in all of our languages, which means that we now have 13,500 articles on the website. Astoundingly, this year alone, our readers have spent the equivalent of 3055 days studying the Dharma on Studybuddhism.com. Altogether, we worked on and produced more than 3000 new translations of articles and subtitles, which comes to more than 8 every single day.

This year's most read articles were:


 

Social Media

Our social media community has continued to grow, with our Facebook page and newly-launched Instagram account performing well. For both accounts combined, we now have 52,000 followers who have seen our content 3.5 million times and watched over 700,000 minutes of the over 50 videos we have posted.

On both platforms, our quotes have performed particular well. Here are a few of our favorites:

This year, our YouTube channel far exceeded expectations, and we reached three exciting milestones. We zoomed past 50,000 followers, reached 3,000,000 views in total, and got 1,000,000 views alone in 2022. Incredibly, our viewers spent the equivalent of 1180 days watching our video content on YouTube.

Meanwhile, as pandemic-related rules were relaxed across much of the world, we took the opportunity to interview a range of teachers. We're excited to bring you these new video interviews in 2023.

This year, the top five videos, which enjoyed 280,000 views together, were: 
 

  1. Becoming the Nechung Medium by Ven. Thupten Ngodup
  2. Dakinis and Dakini Power by Tsultrim Allione
  3. Beginning Buddhist Meditation by Mingyur Rinpoche
  4. Studying Buddhism: Where to Start by Geshe Lhakdor
  5. The Feeling of Being in Trance by Ven. Thupten Ngodup

Over on SoundCloud, we’ve had a 14% increase in followers, along with plenty of people downloading our content to listen to offline. Our top listeners are in León in Mexico, Bangkok in Thailand, Toronto in Canada, Heidelberg in Germany, and Des Moines in the USA.

This year, our top tracks were:

    •    Tantra: A Continuum of Buddha-Nature Series
    •    Om Mani Padme Hum Mantra
    •    Meditation on Forgiveness

Thank you!

This work of bringing authentic Buddhist teachings - the ageless wisdom of Tibet - to the world free of charge and free of adverts, could not happen without you. Your donations help us with the costs of running the website, producing new written material and videos, and translating it all into 31 languages.

Our ability to maintain and further expand the project totally depends on your support. If you find our material useful, please consider making a single or monthly donation.

Donate

Dharma Dates

December 29th-31st Dalai Lama's Livestream Teachings
His Holiness the Dalai Lama will give 3 days of teachings in Bodhgaya. On December 29 & 30 mornings, His Holiness will give teachings on Nagarjuna's Commentary on Bodhicitta and on December 31 morning, His Holiness will confer the Blessing of the 21 Taras. For further information, follow this page.

January 17th Vajrayogini Day
The 25th day of the 11th Tibetan lunar month is Vajrayogini’s annual special tsog day.

February 21st Losar
Tibetans in Lhasa and around the world celebrate the Tibetan New Year. Tibetans in Shigatse and various other parts of Tibet celebrate at different times of the year.

Spotlight

"Monasteries were also built, organized, and operated differently, having been adapted to the Mongolian conditions, traditions, and way of life. Not all monasteries were residential. In some cases, their lamas nomadized with their families and came to the monasteries only for ceremonies. There were also temples that were used only temporarily for occasional ceremonies, with only guard lamas that were resident for most of the year..."

We have a brand new article, The Special Features of Mongolian Buddhism, which takes an in-depth look at the historical and present situation of Buddhism among the Mongols. Enjoy!

May These Holidays Be
Safe and Healthy for Everyone!

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