We're like the Lorax - but for the Ocean; the ecosystem that provides every second breath. Dive in and learn. ✅
Trees aren’t the lungs of the Earth. Our Ocean is.
Below, we’re debunking a myth we were all taught in school and unpacking *how* the Ocean provides your every second breath (plus, a question about holding celebrities accountable in the sustainability-space).
Let’s go! ⬇️
+50% of all oxygen is produced by our Ocean.
While trees provide 28% of the air we breath, the Ocean does the heavy-lifting, producing 50% - 80% of all of Earth’s oxygen. But how?
Remember learning about photosynthesis at school? It’s the same process, just in the Ocean.
Photosynthesising plants (like phytoplankton and seaweed) use carbon dioxide, water and the sun's energy to make food for themselves. While they’re at it, they release oxygen into the atmosphere. A lot of it.
Including the Ocean in climate change conversations starts with understanding why it’s important. Discover how these Ocean ecosystems are making a difference:
Should we hold celebs accountable when their brands aren’t sustainable?
12 hours after the 2nd most-viewed halftime show in Super Bowl history, searches for Fenty - Rihanna’s beauty brand - were up 800%.
There’s no doubt: Riri is a powerhouse.
With all that influence, she could really shake up the sustainability space.
But is it fair to hold celebrities accountable for the environmental and social shortfalls of their brands?
What do you, Rihanna, and the Lorax have in common? ✨ Influence. ✨
The people around you influence what you think, feel and do. In the same way, you influence them.
Single-handedly, you can turn the tide on the way the people in your circle think about the state of our planet and the role they play in making positive changes.
Did you enjoy this? It’d mean the Ocean to us if you took action to forward it to a friend, make a donation to support our work, or hang out with us on social media.