We had a fantastic Partners meeting in partnership with Lancaster University Management School last week with a focus on Accessibility and Sustainability.
As well as a whistle stop update from Marketing Lancashire we must extend huge thanks to Dr Leighanne Higgins who delivered a really engaging overview on her project The Marketplace and I: Championing Accessibility, and to Professor Jan Bebbington who delivered a thought provoking talk on the big picture of sustainability and climate change, focussing on global sustainable development goals and how the most worrying issues are being addressed.
The buzz from attendees during the refreshment break was fantastic and really valuable conversations were being had.
Below, you will find all of the useful links to support and opportunities which we spoke about in our Marketing Lancashire update.
For those who were unable to attend the event, you can read a write up of the event here.
Slides from the event are available to view here and here
Funded Accessibility training – The Marketplace and I.
Based on an art based project undertaken at Lancaster University, Dr Leighanne Higgins and Dr Killian O’Leary are offering funded training to provide your company with greater accessibility awareness.
Using novel accessibility focused tasks they can help your company to develop accessible strategies for the short, medium and long term.
This is a brilliant, thought provoking workshop which is delivered in a unique way, using artworks created by and exploring disabled person’s commercial experiences to raise awareness of accessibility issues and improve access and widen inclusion in companies.
Several of our partners are already benefiting from exploring this workshop, and the feedback after Wednesday’’s overview was fantastic. This project is only funded until July so don’t wait to register your interest.
The May half term digital campaign offers a fantastic opportunity for you to get your product in front of thousands of potential visitors. The campaign runs from 3 May to 3 June and includes an additional bank holiday for the coronation of King Charles III.
There are opportunities for guaranteed social media coverage, e-newsletters and highlight placement on the campaign page of visitlancashire.com. Packages start from £50.
Please take 5 minutes to complete our survey to help us better understand how business is for our partners right now. What are your key challenges and your predictions for the coming months?
Get your events in front of thousands on visitlancashire.com
Take advantage of the additional activity we will be doing around key seasonal periods and get your events listed now on visitlancashire.com. This is a benefit of your Visit Lancashire partnership.
Events listed on visitlancashire.com also have the potential to be included in our quarterly digital events guide.
You can upload your events by submitting an online form here
Our latest Partner newsletter with information about our current campaigns is here
Sign up to our Visit Lancashire consumer email here, for all the latest information to pass onto your customers.
Industry partners news and opportunities
DCMS Update: Short-term lets consultation
Short-term lets are an integral part of the infrastructure of the UK’s visitor economy, however the guest accommodation sector has changed significantly over the last fifteen years. There are concerns about inconsistencies within the regulatory framework for the guest accommodation sector:
DCMS published a call for evidence. The purpose was to gather information that would improve the government’s understanding of the benefits and challenges of short-term lets across England. Three possible approaches have been identified for what type of scheme may be implemented.
Business as a power for good
at Wellbeing Farm, Edgworth
Monday 5 June, 0930 - 16:30
Find out how to use your business to improve staff wellbeing, transform society, save the planet and grow your profits. The event is back for 2023. This time with more breakout sessions and conversations; less presentations; more implementation and taking action; more socialising and more fun.
The Future of Food and Farming in Lancashire
The Larder, Preston
These lunchtime events, throughout late May and early June, will provide a rare opportunity for farmers, food and nutrition advocates, local producers and other interested stakeholders to share experiences, discuss ideas and challenges in the sector.
The events will also form the basis of a Sustainable Food and Farming Lancashire Network.
