With 33 varsity sports, is it possible to stay in consistent communication with all your head coaches? If so, how do you do it?
Absolutely. Since people are our most important resources, being highly visible and staying in regular communication is one of the most important parts of the job. Penn’s model has all 33 sports reporting through one of four sport administrators, so I don’t get heavily involved in operational issues. However, I want to and expect to be consulted on key strategic issues. As long as they are not breaking chain of command, all head coaches know that they are able to meet with me directly at any time.
Perhaps the best way I have tried to stimulate this access is through monthly head-coach-only meetings. These are beyond any standing coaches’ meetings we do where education is given or announcements are made. Since a couple of our sports have a head coach over the men’s and women’s program, we have 26 head coaches. We set up a circle of chairs, the 26 of them and me, and they drive the agenda.
We speak very candidly about issues and staffing. It’s just a great 90 minutes of talking. This not only generates really great brainstorming, but it also has helped to foster an even stronger sense of community between head coaches. The only rule is that our conversations are to benefit them and as such must be highly candid and therefore highly confidential, and if they betray this confidence they are not invited back. We’ve been doing this for three years and no one has been uninvited. I think they really value this time, and respect the responsibility of it.
Additionally, I do my best to show up a few places each week in a very impromptu fashion. Whether it’s popping into an office suite, sending off a bus before a road trip, or just walking the halls, I improve my ability to lead by having better first-hand information, but it also enables me to be more accessible and approachable despite the huge size of the division.
The last thing I’ll add is we are very fortunate at Penn that all coaches help to promote the culture of support and open communication. It doesn’t matter what sport you coach. When you sit in the circle or walk the halls you’re a Penn coach just like the person to your right or your left.
The Ivy League has been known to be a very conservative, slow moving conference. How do you as the athletic director work to keep your department at the forefront of innovation while still adhering to the (often restrictive) ideals of the conference?
It is true the Ivy League has more restrictive rules than the rest of Division I. We limit practice and playing seasons, are more restrictive with scheduling (e.g., basketball teams play back-to-back nights to limit missed class time), and regulate admissions standards conference-wide to name a few. All these restrictions ensure the primacy of academics, and student-athletes’ abilities to get fully engaged on campus. However, this does not by any means make us “slow moving.” In fact, the second of Penn’s third strategic priorities is innovation.
Penn is aggressively building out its sports performance program at present through an extensive partnership with Penn Medicine. Not only is the Orthopedics unit of Penn Medicine run out of our athletics building, but we have researchers and physicians assisting with performance evaluation, recovery, nutrition, sleep, sport psychology, and injury prevention. Our goal over the next five years is to become the gold standard of sports performance programs. We absolutely believe that you don’t have to sacrifice nationally-competitive athletics for world class academics.
To cite another example, we have just launched a first-of-its-kind partnership in the Penn Athletics Wharton Leadership Academy. Again, world-class faculty will be working with our student-athletes through co-curricular programming and team evaluations. We all know that sports participation builds leadership and life skills. However, the ability to add to the richness of learning by having internationally-renowned experts offer their insights and observations will not only ensure Penn’s student-athletes are reaching their full potential in college, but will put them on an even better trajectory for life after college.
I’m a brand new development officer in athletics at a highly-ranked academic institution, but would like to get back to a large, football-passionate university similar to where I was a student-athlete sometime down the line. Is raising money in the Ivy League really any different from raising money at, say Florida or Loyola?
If you work in fundraising, you know that the fundamentals are the same regardless of what colors you wear – the ability to build successful relationships, having a passion for what you do that clearly comes through, and being a good listener so you are able to match donor interests with institutional needs. The biggest differences are the scale of the needs (and therefore the asks) and what tools you have to motivate giving (seat locations, parking, elite donor clubs, etc.).
My career has taken me through three Ivies, two Power Five schools, two Catholic schools and a conference office, so I have some fairly diverse points of comparison. While I don’t have premium tickets or parking spots to use as levers, I do have an alumni base which is passionate about their university, and I find the message of giving today’s student-athletes a high-quality experience to aid in their holistic development is a message that is timeless and well received across generations.
Due to the size and scope of the operation, there is often more pressure to fund raise at Ivies than most people may imagine. My staff and I will target raising upwards of $25M - $30M in each of the next several years. We have leveraged a Board of Overseers who serve as an advisory group for the Division of Athletics and Recreation as a whole, and 18 sports boards made up of alumni and donors who help us to get alumni, parents and boosters participating in our sports programs, both financially and as volunteers (mentors, hosting events, etc.).
The best advice I received early on was to do an exceptional job at the job I had at the time. Use your levers to make a difference for the student-athletes, athletics department and university. Then, when the next right opportunity comes along, you will be ready. I often cite the skills I had to hone in more challenging environments where I had fewer tools with which to work. If you can be successful with less – even if on a smaller relative scale – then the right leader should understand that you have developed what it takes to do more with more.
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